Visual identity

CSR Latvia

2022

overview

CSR Latvia is a company that plays a critical role in promoting corporate social responsibility practices and sustainability development goals. With the aim of growing and attracting more clients, the company underwent a rebranding process to establish a more professional and cohesive look across all its marketing materials, including its website, presentations, stationary, and more. The new identity was inspired by the shapes of their logo, which were used to create dynamic patterns and elements throughout the materials. The color palette was chosen to be more vibrant and contemporary, reflecting the current trends in design. The result is a modern and engaging visual identity that effectively communicates the company's commitment to sustainability and social responsibility. To ensure the new brand identity is consistently applied across all materials, a comprehensive brand book was created with clear guidelines on how to use the identity effectively. This brand book was designed to be user-friendly, making it easy for employees and partners to maintain consistency in their use of the new brand identity.